Paid search managed to a cost per enquiry you agree up front, for owner-run businesses across Bournemouth, Poole and Christchurch. A flat monthly fee, a landing page built free, and the ad account stays in your name.
Get a free marketing review £250 a month per ad account, plus your ad budget.
Most wasted ad spend goes on two things: searches that were never going to become work, and clicks sent to a page that does not ask for the enquiry. Both get fixed before the budget goes up.
Google Ads
Search campaigns for the searches that end in a call, usually the service plus the town. Not broad terms that spend the budget on people who will never book.
Facebook and Instagram
For demand that does not search yet. Ads shown to people in the postcodes you cover, with creative made for the platform rather than resized from a leaflet.
Landing page, built free
A page made for the campaign: one service, one area, the price where you have one, and one clear way to get in touch. A homepage asks the visitor to find their own way; a landing page does not.
Call and form tracking
Calls and form enquiries measured from the first day, so the cost per enquiry is a real figure and not an estimate from clicks.
Search terms
The actual searches your ads showed for, read through regularly, and the ones that will never turn into work blocked as negative keywords.
Ads and bids
Ad copy written and tested against itself, and bids and budgets moved towards what produces enquiries.
Monthly report
One figure first: what an enquiry cost. Spend, clicks and the rest sit underneath it for anyone who wants them.
Two separate amounts. My fee is fixed. The ad budget is yours to set, and it goes straight to the platform.
£250a month
Paid to me, for each ad account: Google is one, Meta is another. The same whatever you spend on ads.
You set it
Paid to Google or Meta, from your own card. I never handle it and take no percentage.
No VAT is added to the fee.
Nothing is spent until the tracking works, so the first enquiry is counted.
Enough to buy a useful number of clicks in your area each month. That depends on your trade and your town, so after the review I give you a starting budget based on what clicks cost for your searches.
Yes. A landing page is built for the campaign as part of the management fee, and it stays yours.
No. The fee is a flat £250 a month for each ad account. The ad spend goes from your card to Google or Meta and I never handle it.
Google when people already search for what you do. Facebook and Instagram when they do not yet know they need you. Running both is two ad accounts, so £500 a month. The review will say which pays first.
One month minimum, then month to month. If you stop, the ad account, the landing page and the tracking all stay yours.
Yes. It is your account, in your name, and you can log in whenever you like.
Send me your site and your postcode. If you run ads already, you get what they cost per enquiry now, and what I would change first.
Get a free marketing review